
Add More Qualified Estimate Appointments — Without Another Monthly Marketing Retainer
Forefront Media helps established painting companies attract qualified homeowners, follow up with new opportunities, and book more local estimate appointments through Facebook & Instagram advertising.
For established painting companies with the capacity to take on additional projects.
You Don't Need More "Leads." You Need More Jobs Worth Quoting.
We built Forefront around getting the right homeowners into your pipeline — and giving them a reason to choose you.
Not a spreadsheet of names. A real system designed to attract local homeowners who are actually considering a painting project, follow up while their interest is fresh, and move them toward scheduling an estimate with your team.
A System Built to Fill Your Calendar — Not Your Leads Folder.
Qualified Local Opportunities
Target homeowners in your actual service area who are considering painting projects — not cold shared leads from across the state.
Built to Generate Appointments
We don't stop at generating an inquiry. Automated follow-up and booking infrastructure is designed to move interested homeowners toward an estimate.
Creative That Makes You the Obvious Choice
Forefront develops advertising angles, hooks, offers, and UGC video scripts specifically for you. You record it with a phone — no expensive crew.
Performance-Based
No traditional ongoing monthly agency retainer. Our compensation model is designed to align our incentives with your results — not our billable hours.
Want the full breakdown of how the system works end-to-end?
Don't Take Another Marketing Agency's Word For It.
Hear it directly from the contractors we've worked with.

Why Facebook ads work for Painting Contractors
Home Reno America • 51 subscribers
“If 20x ROI is not good enough for you, I don't know what to tell you.”
Marcus Reyes
Reyes Pro Painting
Results from a Forefront Media client engagement. Individual results vary based on market, capacity, and close rate.
Great Targeting Can't Save Bad Creative.
The contractors winning attention on Meta aren't necessarily the ones with the biggest production budgets. They're the ones giving homeowners a reason to stop scrolling, trust them, and remember their company.
We identify the angles
Forefront identifies the strongest advertising angles and offers for your market and your work.
We write the scripts
We write hooks and UGC-style video scripts built for the contractor — and built to stop the scroll.
You film it yourself
You record the content yourself using a phone and our framework. No expensive production crew required.
We turn it into ads
We turn that content into advertising and continuously test what resonates with your local homeowners.

Authentic, owner-led content homeowners actually trust.
WE SCRIPT IT. YOU FILM IT. WE TURN IT INTO ADS.
The objective is to position you as a recognizable local expert and differentiate you from every other painting company competing for the same homeowner — without flying a film crew to your city.
We Build the Pipeline. Your Team Closes the Work.
ATTRACT
Forefront launches targeted Facebook and Instagram advertising in your service area using strategic offers and creative.
FOLLOW UP
New opportunities enter an automated follow-up system designed to engage homeowners while their interest is fresh.
BOOK
Qualified, interested homeowners are directed toward scheduling an estimate or sales conversation with your team.
QUOTE & CLOSE
Your team meets the homeowner, quotes the project, and closes the work. We handle the pipeline — you close the job.
Our job is to help create the opportunity. Your team's job is to win the project.
We're Not Interested in Getting Paid Just to ”Manage Your Ads.”
Retainer Model
- Ongoing monthly management retainer
- Gets paid regardless of sales outcomes
- Often focused on lead volume
- Generic creative
- Hands the lead off and moves on
Results-Driven Model
- No traditional ongoing agency retainer
- Performance-based partnership
- Qualified local opportunities
- Automated follow-up and booking
- Custom advertising angles and video scripts
- Incentives designed to align with your results
Forefront Isn't Built for Every Contractor.
We're looking to partner with established painting companies that already have a solid foundation and are ready to add more project opportunities.
If that sounds like your company, let's talk. We'll discuss your market, current lead flow, growth goals, and explain exactly how Forefront's performance-based model works.
- Approximately $500K+ in annual company revenue
- Established painting company
- Proven ability to deliver quality projects
- Defined local service area
- Capacity to take on additional work
- Ability to quote and close incoming opportunities
- Serious about growth and willing to invest in customer acquisition
Questions, Answered Straight.
Still have questions? Get them answered on a strategy call.
Ready to Add More Qualified Estimate Appointments?
Book a free strategy call. We'll review your market, your current lead flow, and exactly how Forefront's performance-based model works — no pressure, no retainer pitch.
30-minute call · For established painting companies doing $500K+/year
